This is the third bio I’ve written in my career. The first was when I was 22-years-old assistant editor of a food magazine. The second was when I co-founded The Arland Group in 2005. I had no agency experience at that time, so I filled my bio with creative writing to hide the fact that I really didn’t know what I was doing.
For this bio, I do know what I’m doing. I helped build a successful recruitment marketing agency, and now I’ve decided to follow my passion: Helping food and beverage companies reach their audience faster, smarter and with better content and creative. I’ve spent 18 years preparing myself to write this bio. I’d love to tell you about what we’re working on.
In the last year since I have started my journey with Keith and Jonathan, I have traveled the country, broke bread with James Beard Award winners and shot-gunned beers with some of the most recognized brewers in the country. All while hanging out with my best new friends: honey bees.
At Brightly Creative, I focus on the details. Nothing goes out the door without going through me. I love being the female voice of the team, and planning all of our events.
A few things you should know about me and my job. 1. Bless Paul Rand. 2. Web fonts saved my life. 3. NEVER trust a creative without giant eyeglasses (and I mean about anything). I’m the one who comes up with, "Yeah, we love it, but we could never do that." We want to challenge our clients to reimagine their brands, break out of the mold and define themselves in a crowded marketplace.
I have one of the greatest jobs in the world. Partly, because I love the people I work with, and partly because I get to show people something about themselves that they never imagined.
I come from an agency background, both mutli-national conglomerate and niche boutique. After nearly 20 years of experience, I’m here, and it feels great. Oh, also a so-called photographer.
April 19, 2018
Before becoming an agency guy, I was an aspiring journalist armed with a pencil, notebook and a briefcase full of ambition. My writing chops were mediocre at best, but I made up for it with my curiosity, ability to take ...
April 13, 2018
Photographers that own there craft, can be "spirited". Often, being masterful can be confused with ego, and vice versa. Flying to Nashville, Tennessee, on behalf of the National Honey Board for a photoshoot at the tail end of last year ...
March 15, 2018
Dates: February 20-22, 2018 Purpose: Client meetings I go to Denver quite a bit. My business partner and creative director lives in the Mile High City, as well as some of our key clients. It’s a city I’ve grown to love. ...
National Honey Board Honey Beer Summit – St. Louis, Missouri
Dandelion Culinary Travels Branding
S2G Ventures Website Redesign and Content Management System
Lloyd Pans Google Ad Campaign
National Honey Board Honey Month
SavorX Raw Spice Branding
Start Spreading the Booze Branding
National Honey Board Honey Spirits Branding
National Honey Board Honey Industry Summit – Denver, Colorado
Nearest Neighbor MicroCafe Branding
Daily Serving Branding and Packaging