This is the third bio I’ve written in my career. The first was when I was 22-years-old assistant editor of a food magazine. The second was when I co-founded The Arland Group in 2005. I had no agency experience at that time, so I filled my bio with creative writing to hide the fact that I really didn’t know what I was doing.
For this bio, I do know what I’m doing. I helped build a successful recruitment marketing agency, and now I’ve decided to follow my passion: Helping food and beverage companies reach their audience faster, smarter and with better content and creative. I’ve spent 18 years preparing myself to write this bio. I’d love to tell you about what we’re working on.
In the last year since I have started my journey with Keith and Jonathan, I have traveled the country, broke bread with James Beard Award winners and shot-gunned beers with some of the most recognized brewers in the country. All while hanging out with my best new friends: honey bees.
At Brightly Creative, I focus on the details. Nothing goes out the door without going through me. I love being the female voice of the team, and planning all of our events.
A few things you should know about me and my job. 1. Bless Paul Rand. 2. Web fonts saved my life. 3. NEVER trust a creative without giant eyeglasses (and I mean about anything). I’m the one who comes up with, "Yeah, we love it, but we could never do that." We want to challenge our clients to reimagine their brands, break out of the mold and define themselves in a crowded marketplace.
I have one of the greatest jobs in the world. Partly, because I love the people I work with, and partly because I get to show people something about themselves that they never imagined.
I come from an agency background, both mutli-national conglomerate and niche boutique. After nearly 20 years of experience, I’m here, and it feels great. Oh, also a so-called photographer.
February 19, 2018
One of the best parts about my job is the daily interaction I have with true artisans of the food and beverage industry. From chefs to bakers to brewers, I’m fortunate to have met, and in some cases, worked with, ...
February 12, 2018
An interesting segment ran on the Today Show recently naming the top 50 healthy foods and snacks. The website, Eat This, Not That!, was responsible for the list, and they did a great job. Not necessarily in determining the 50 ...
February 7, 2018
I took my kids to McDonald’s for breakfast before school yesterday. It’s a rare occurrence, as I love providing my family with three home-cooked meals a day when possible, and I’m a bit of a health nut. However, the girls ...
National Honey Board Photoshoot
National Honey Board Honey Beer Summit – St. Louis, Missouri
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National Honey Board Honey Spirits Branding
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