Sweets & Snacks Expo Attendees Excitedly Get Back to Business
Posted June 29, 2021
I woke up last week feeling like a kid on Christmas morning, ready to taste the trends we’ve been talking about as of recent on the show floor: namely gummies; popcorn; chocolate and (add ingredient here) combinations; and better-for-you confections and snacking products. I got that, of course, but there
Confection Connection: Sweets & Snacks Expo Predictions
Posted June 24, 2021
It’s finally here, and boy do I mean finally. After a year and a half of no work travel, Indianapolis is welcoming the Sweet & Snacks Expo in person. Not over Zoom, not virtually, but a bonafide, real, awaken the senses event. I’m peering into my crystal ball for this
Why is Personal Branding Important?
Posted June 17, 2021
Brightly Creative has a very important word in its title. Yes, we’re a bright group both in mind and heart, but we are also a creative triple threat: noun, adjective and verb. One of the brightest — pun intended — times we shine is when we solve problems for our clients.
Functional Press Releases that Pop
Posted June 10, 2021
Chances are if you’re reading this blog, you already know how to write a press release. After all, they haven’t changed that much over time. And, if you don’t, Google is a functional tool that can provide a wealth of information on that subject. Speaking of function, that’s an industry
UX Mistakes To Look Out For
Posted June 3, 2021
Making a good looking website is hard, but making one that looks good and works to create a positive user experience (UX) can feel like a tightrope act in and of itself. Just because you hired the best designer in the world who makes you the prettiest site ever, doesn’t