Posted March 22, 2023
Almost 900 new brands showed the food and beverage industry why they deserved a space at the 2023 Natural Products Expo West. Even though I believe the boom of new products that culminated from this year’s show rose somewhat from the pandemic, future success belongs to those who innovate — looking
Posted March 3, 2023
In just a few days I will be heading back to Natural Products Expo West for the first time in 10 years. My feet have hit countless trade show floors since that inaugural week in Anaheim, and it’s thrilling to be on the forefront of trends, innovations and taste tests!
Posted March 22, 2022
Natural Products Expo West was terrifyingly crowded. It was a welcome sign for the food industry, but I’ll be honest, it had me worried. After two years of either no trade shows or poorly attended trade shows, being shoulder to shoulder with so many strangers from around the world gave
Posted December 24, 2019
The ghost of Christmas’s past, present and future is hot on our trails this time of year, and since the decade is almost over, the Brightly Creative crew is taking the time to reflect. A lot has happened in the last decade, both personally and professionally. Alison Wuebbels said: “In