Posted March 3, 2023
In just a few days I will be heading back to Natural Products Expo West for the first time in 10 years. My feet have hit countless trade show floors since that inaugural week in Anaheim, and it’s thrilling to be on the forefront of trends, innovations and taste tests!
Posted May 26, 2022
There’s no doubt that the buzzword of the 25th anniversary of the National Confectioners Association Sweets & Snacks Expo was “occasion.” IRI’s Sally Lyons Wyatt kicked off the party with the first eye-opener session of the trade show: “State of Snacking.” Within it, she opened up an unbeknownst metaphor. Today’s
Posted September 28, 2021
We’re easing our way into my favorite season — trade show season — (thanks to Schitt’s Creek for the awards season joke) and Natural Products Expo East provided a little bit of everything for everyone. Philadelphia was the host city this time around, and attendees felt welcomed by a morning fun run
Posted August 29, 2021
If anyone knows me, they know there is one thing I love more than almost anything else: travel. I love tradeshows; I love airports; I even love airline food (how I miss the days of the cute little divided compartments of chicken or pasta offerings). For me, the pride of
Posted July 1, 2021
The first in-person event in a year and a half for the Brightly Creative team had me in all my feels — but I wasn’t the only one. A major theme of the Sweets & Snacks Expo in Indianapolis was the emotional and wellness factors of food. The Discovery Theater